Security practitioners know driving cybersecurity awareness at an organization is NOT an easy task and it is an absolute necessity. In many cases, those responsible for security awareness do so as PART of their job responsibilities (many organizations do not dedicate full-time staff). Even if your organization does have dedicated staff, it is often a small team with limited resources who must develop and deliver geographic or role-specific messages across your organization. Security awareness ambassador programs are not a new concept, but if done right can accelerate outcomes by driving deeper, more customized influence into departments within an organization, the very areas that cybersecurity risks driven by human behaviors reside.
Chrysa Freeman and Tina Meeker have over 20 years’ experience combined and will share first-hand candid learnings and insights from their various cybersecurity leadership roles across industries.
Attendees will leave with a number of takeaways including how to build and advance an ambassador program that fosters productive partnerships, drives accountability into business teams and improve outcomes.
- Benefits of a security awareness ambassador program
- Thinking about building a program? Here's how you start.
- Already have an ambassador program? Make it better!
- Misconceptions about ambassador programs and pitfalls to avoid
About Tina Meeker
Tina Meeker is a cybersecurity, privacy and compliance executive with over 15 years’ experience spanning multiple industries including retail, banking, technology, medical and a fintech start-up. Throughout her career, Meeker has championed security education and results-producing security awareness campaigns at several large organizations and industry groups. She holds an MBA from Augsburg University and a bachelor’s in organizational behavior from the College of St. Scholastica. She maintains active CISSP and CIPP/US certifications.
About Chrysa Freeman
Chrysa Freeman is a cybersecurity awareness professional focusing on security awareness, training and communications (also known as security marketing). Her career includes 12 years’ experience spanning retail, technology, medical device and the startup tech industry. After working in film and television for six years, she moved to California and was an actor by night and a marketing specialist for entrepreneurs in the medical and special events industries by day. Freeman entered the information security world as a consultant for Medtronic, hired to build out their security awareness program. From there she went to Target Corporation to build a world-class security marketing program and has currently developed the security awareness program for Code42 from the ground up and where she has freedom to be more creative. Freeman holds a masters of business administration degree from St. Thomas University and a bachelor’s degree in communications from the University of Minnesota.